Unless your audience is looking for your business by name, they aren’t going to find it without SEO.

Search engine optimization is the art of making your site attractive to the automated spiders that Google and other search engines send around the Web. Making these spiders happy is what positions your site at the top of the organic search engine listings.

Organic search engine optimization puts in place the factors that will bring qualified traffic to your website without expensive paid advertising campaigns.

SEO isn’t just about choosing keywords and putting them into your text as often as possible. Search engine optimization is a science. It’s complex. It’s dynamic.

What You Should Know About SEO:

• Search engines evaluate the structure of your site – both what you can see and what is embedded in the site. Almost 85% of the factors that determine how a web page is ranked in a search engine is based on things that happen off the page itself.
• Search engines give low ranking to sites that aren’t regularly updated. Good ranking requires changing content all the time.
• Google uses an evaluation tool known as “Panda” – an algorithm that subjectively rates websites based on content and user-experience.
• Search engines constantly change their minds. This from Google’s blog:

“Please remember that this is only a sampling of the hundreds of changes we make to our search algorithms in a given year, and even these changes may not work precisely as you’d imagine.”

Do you really want to try to keep up with what the search engines like or don’t like, particularly when what they like today will probably not be what they like tomorrow?

Do you want to spend time maintaining your website or would you rather run your business?

We Will Be Your SEO Experts

We’ll do a great job because we know that SEO isn’t just about rankings. We measure success in terms of traffic to your website and sales for your business. SEO River promises to be trustworthy, a good teacher, and someone you can work with.

Saving Money with SEO

We know that organic search positioning does not go to the business with the most money to spend. The company being intelligent is the one at the top. For a monthly subscription, SEO River will manage all the activities necessary to keep your website in the most visible search positions.

Saving Time with SEO

We’ll continuously monitor your search rankings, making updates to your site that will match the latest algorithms. The SEO River system requires time and attention, but it is simple:

Optimize, measure, learn. Optimize, measure, learn . . . .